Hyatt Hotels will add its third Hyatt Regency location in San Francisco, this one a few blocks from Union Square.
An affiliate of Hyatt has signed a franchise agreement with the owner of San Francisco’s Park Central Hotel at 50 Third St. (at Market St.) that will rebrand the property as the Hyatt Regency San Francisco Downtown SoMa in 2022.
The 681-room hotel, which was previously a Westin — and before that an ANA hotel — will be the city’s third to carry the upscale Hyatt brand. It joins the Hyatt Regency San Francisco in the Financial District near the Embarcadero and the Hyatt Regency San Francisco Airport. It will be the 10th Hyatt-branded hotel in the San Francisco area.
Completed in 1984, the building was also known as Le Meridien and the Argent Hotel.
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Before the rebranding, Hyatt officials said the Park Central will undergo a major renovation starting next year, including “a full redesign of guest rooms, transformation of the meeting and event spaces, ground floor lobby area and food and beverage experience, as well as a relocation and expansion of the fitness center.”
The hotel will remain open during the renovation project, which is expected to last until early 2022.
The Park Central is on Third Street between Market and Mission.
The Park Central is only a block-and-a-half from the Moscone Center — much closer than the Hyatt Regency San Francisco — which should help Hyatt capture a more significant share of business from the conventions and exhibitions market when it eventually recovers from the economic effects of the pandemic.
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